Asher Roth

Asher Paul Roth (born August 11, 1985) is an American rapper. He was signed to a joint venture between Scooter Braun's Schoolboy Music and Steve Rifkind’s SRC Records. His first professional release was on June 13, 2008 when the DJ Drama and Don Cannon-helmed The GreenHouse Effect Mixtape was released for free via Roth’s website Thedailykush.com.

Roth was featured on the cover of XXL magazine’s annual Top 10 Freshmen: Hip-Hop’s Class ’09 issue. Roth's debut album, Asleep in the Bread Aisle, was released on April 20, 2009.

After linking up with Braun, Roth moved to Atlanta to pursue a hip-hop career full-time. As industry buzz grew, Roth was courted by a number of labels, including SRC, Def Jam, Warner Bros. Records and Atlantic.^[11]Roth would eventually sign a joint venture between Braun's Schoolboy Music and Steve Rifkind, chairman of SRC/Universal Records.

On June 13, 2008, Roth put out his first professional release, the Don Cannon andDJ Drama-helmed The Greenhouse Effect, via the Internet. This resulted in Roth being the second white rapper to be featured on Drama and Cannon’s influential Gangsta Grillz series. He released his first studio album, titled Asleep in the Bread Aisle, on 20 April, 2009. Asher Roth joined Blink-182 in the second half of their reunion tour in September 2009.